The #YouthEmpowered programme by Coca‑Cola HBC is designed to give young people access to the life and business skills they need to transition into work. It aims to improve employment prospects through access to employability workshops based training, online content and mentoring support.

Youth Empowered logo

Youth Empowered concept 

Youth Empowered is diverse and inclusive programme designed to empower young people to achieve their career ambitions and live a fuller life. The ambitious initiative which is being run globally by Coca‑Cola HBC, in 2018 will provide training to more than 1000 young people across Baltics, helping them to get on a pathway to meaningful employment.

Delivered in-person and through online engagement and e-learning, the Youth Empowered programme provides the fundamental life skills and business skills to support young people in transition into meaningful employment, while helping to building long-lasting professional and peer networks. 


Why Youth Empowered?

At Coca‑Cola HBC, we passionately believe in the potential of young people.  We know that they are the future leaders and change-makers for the communities that we live in! 

For many years, we have supported a range of educational programmes, offered internships, and management trainee programmes; therefore, we have developed this initiative - Youth Empowered – to provide platform for us to focus our efforts around Youth Development and to make a meaningful difference to the communities in which we do business.


Our partners 

Employers’ Confederation of Latvia 

Employers’ Confederation of Latvia is the largest organization in Latvia for employers with it’s mission - to establish an environment that supports entrepreneurship in Latvia, facilitating the competitiveness of companies and representing employers in the framework of social dialogue

Being the voice of employers in Latvia contributes to economic growth and labour market, supporting also youth education and development, to promote not only their personal growth, but to benefit development of Latvia and welfare of its people.

Employers’ Confederation unites and represents 110 industry leaders - its members employ 43% of Latvia's workforce - as well as 66 industry and regional business associations and federations. 

Find more about Employers’ Confederation of Latvia:  


Junior Achievement Estonia & Lithuania

Junior Achievement (JA) is the world's largest organization dedicated to giving young people the knowledge and skills they need to own their economic success, plan for their future, and make smart academic and economic choices. JA branches in Estonia and Lithuania are leading NGO's in the Baltic countries and implement common strategy of the organization. 

JA programs are delivered by corporate and community volunteers and provide relevant, hands-on experiences that give students knowledge and skills in financial literacy, work readiness, and entrepreneurship. Through a dedicated volunteer network, JA organisations provide in-school and after-school programmes for students that focus on three key areas: work readiness, entrepreneurship, and financial literacy. JA activities have been endorsed as best practice by the European Commission.

 Currently JA works in schools all over Estonia to empower over 1000 students across the country, in Lithuania the impressive organization reaches 2 000 students annually.  In both countries, the Junior Achievement is an inspirational network, organizing trainings and mentoring in different layers of the educational system and collaborating closely with both teachers and lectors as well as public and private sector organizations.

Find more about the #Youth Empowered partners: 

Junior Achievement Estonia

Junior Achievement Lithuania