In the face of the challenge that we now face, the community networks and partnerships that we have established over the years are allowing us to support those in need, those fighting the pandemic on the frontline and our customers that continue to serve our shared communities.
As we do so, keeping our colleagues safe and healthy is our number one priority and lies at the heart of our ability to continue serving our communities. Therefore, wherever they are working, our teams have the protocols and equipment that keeps them – and others – safe.
Global Commitment, Local Action
Globally, The Coca Cola Company and The Coca Cola Foundation together with Coca Cola HBC and all other bottling partners are providing a $120 million support package focused on the people and organisations engaged in the frontline fight against COVID-19. As a result, each of our markets is making a significant donation primarily to the Red Cross but also to other NGOs in order to support frontline work or to purchase medical equipment. Thanks to the Coca Cola Foundation, applications for funding have been approved for all our 28 markets.
We are also proud of how our people are supporting communities themselves through volunteering.